PCB (Pakistan Cricket Board) has put the wraps on a three-year deal with UK-based broadcaster Sky Sports. The deal will see Sky broadcast all home international matches and the Pakistan Super League in the UK.
The move follows movement in its home country, where PCB inked a deal with state broadcaster Pakistan Television (PTV) to televise its matches domestically.
Looking abroad, Pakistan’s cricket team supporters in North America, the Caribbean, Africa and New Zealand will get their fill of the national team’s action. Deals have been secured with Willow TV, Flow Sports, Supersport and Sky Sport respectively to broadcast its matches in those regions.
The Pakistan Cricket Board (PCB) has started its investigation about the live-streaming and ‘BETTlNG’ case related to the ongoing Pakistan, South Africa Test series.
The ongoing Karachi Test, between Pakistan and South Africa, was live-streamed on a BETTlNG’ website, sky247.com, during the first two days.
Sky247.net, which is one of the co-sponsors for the two-match Test series, is also part of the same company which owns sky247.com.
During the first and second day’s play, bets were placed on the match through live-stream. The board’s logo was also visible on the left side of the video.
According to PCB Director Media, Samiul Hasan Burney, legal action will be taken after determining who was responsible for violating the contract. Investigation in this regard is currently in progress.
He added that the sponsor’s website, sky247.net, no longer has the link which redirects the user to its BETTlNG’ website. The link was removed after PCB approached the sponsor, yesterday.
He reiterated that Pakistan’s constitution does not allow companies associated with BETTlNG’ to sponsor cricket events.
It must be noted that matches of PSL 5, last season, were also streamed on a BETTlNG’ website. The matter was resolved after PCB accepted the apology of one of its partners. Later, PCB terminated its contract with the company over non-payment of dues.